Sharmeen Obaid co-founded the Charter for Compassion office in Pakistan and won a 2012 Academy Award for "Saving Face" in the Best Documentary (Short Subject) category.
Her new mini-documentary called "Ho Jao Good Kae Liyae Crazy - Emaan and Momin" celebrates the work of Emaan Mahmud and Momin Zafar, who conduct art classes with children on the streets of Karachi every week. She created the documentary in collaboration with Coke as part of a new global campaign called Crazy for Good.